Visibility. Automation. Results.

We help businesses grow by combining digital strategy with AI-powered tools that get you found faster and run smarter.

What we do

Driving growth through AI-powered digital strategies and intelligent automation.

We are an entrepreneur-led advisory firm, founded by a Forbes 30 Under 30 entrepreneur, helping businesses grow through AI-driven digital visibility, process automation, and strategic growth advisory. We design tailored strategies that get our clients seen in AI-generated search results, streamline operations with cutting-edge tools, and unlock sustainable, disruptive growth in an ever-evolving digital landscape.

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Digital Visibility

We call it Digital Visibility because we don't believe one channel will ever be enough. With over 15 years of combined industry expertise, we build, strategise, and manage visibility campaigns across Search Engine Optimisation (SEO), Paid Marketing (PPC/Social), and Brand Awareness (partnerships and PR), with a growing focus on Generative Search Optimisation (GEO) to ensure you're found in AI-generated answers as well as traditional search results.

AI & Automation Solutions

we help ambitious businesses scale by integrating AI-powered search optimisation, process automation, and digital strategy. Whether it's showing up in AI-generated answers, streamlining internal workflows, or navigating complex growth challenges, we design and deliver solutions that drive real, measurable results.

Process Automation

We harness the power of technology, artificial intelligence and automation to streamline your workflows and maximize efficiency. We begin by conducting a thorough assessment of your existing processes to identify bottlenecks and areas for improvement. Leveraging our experience, we then design custom automation solutions tailored to your specific needs.

Startup and Scaleup Advice

Our scalable, adaptable strategies are designed to accelerate your business in a dynamic marketplace. We specialize in crafting compelling pitches and essential documents like business plans, focusing on your mission, vision, goals, and financial projections to attract investors. Our approach covers funding from traditional sources to crowdfunding platforms, with an emphasis on venture capital as a crucial tool for startup growth.

Web Development

Our Website Development and Design Services deliver custom, responsive websites that enhance your brand and drive business results. We focus on user experience, SEO-friendly structures, and scalable development, tailored to meet your specific needs. Whether you need a sleek site or a robust e-commerce platform, we integrate the latest technologies and provide ongoing support to ensure your website remains secure, optimized, and future-ready.

Why you should work with us.

AI-Driven Transformation

We help businesses harness AI and automation to improve operations, streamline internal processes, and elevate customer experiences. From internal efficiency to external impact, we use smart tools to create tangible, lasting change.

Strategic Growth, Tailored to You

We design growth strategies that align with your goals and adapt to your stage of business. Whether you're launching, scaling, or pivoting, we combine sharp thinking with digital execution to move you forward, sustainably and strategically.

Built for Long-Term Visibility

We don’t just optimise for today, we future-proof your business. Through knowledge transfer, clear playbooks, and continuous improvement, we empower your team to stay ahead in a fast-moving digital and AI-powered world.

From Insight to Execution

We partner with you at every stage, from defining digital strategy to implementing the right tools and tactics. Our hands-on approach means we stay close to your goals, continuously refining to meet the metrics that matter.

Get started today

Get in touch to find out more about what we can offer and how we can help your business. No one project is the same at VAQA, so we like to tailor our work specifically for each of our clients.

Tom and his team at VAQA have been game changers for TYX Studios! Since partnering with them, we've seen a remarkable boost in visibility and a steady flow of high-intent enquiries leading to some amazing customers. VAQA played a pivotal role in rebuilding our sales and marketing arm from the ground up, driving both strategy and execution. Thanks to their expertise, our growth has been nothing short of phenomenal!

Jack Freegard
MD of TYX Studios

From the outset, it was clear that Tom’s ability to grasp our business and priorities quickly was going to be a game changer. Backed up by a strong team at VAQA, Tom is able to cover the basics while going above and beyond to deliver well ahead of expectations. Getting the technical brief right is what we expected; offering strong strategic advice was icing on the cake. With experience in building, operating and exiting digital businesses, the range of skills, experience and expertise offered by this team is rare to say the least. It also helps enormously to know that you’re dealing with genuinely decent human beings.

Frederic de Ryckman de Betz
CEO and Founder, HOLD Self Storage

Tom and his team provided invaluable advice and implementation services for our digital presence and visibility. We have a tough competitive industry to disrupt and so bringing Tom in has helped us enormously.

Francisco van Zeller
CMO, Netwealth Investments

Tom initially provided strategic advice to us about our digital visibility and has since been brought in closer to run a full redesign, development and launch of our website. His team is second-to-none and its great to have him alongside us on our journey.

Richard Robinson
COO, Roam Charging

Tom and his team were instrumental in the successful launch of Drop Dead Generous. Tom's expertise in digital strategy, web design, and development elevated our brand to the next level. Beyond just the launch, their ongoing fractional CTO services have been invaluable, ensuring our digital operations run smoothly and efficiently. Tom is like another founder, always there when we need him with the ability to deliver results that exceed our expectations.

Tom Cledwyn
Founder & CEO

Our Senior Team

Ben Carter

Head of SEO

Ben is an expert in SEO, content optimization, and copywriting, with experience across various industries, creating high-performing pages that drive significant organic traffic for clients like Eventcube, Baluu, and Shape. His copywriting spans diverse projects, from Scottish law firm MFMac to in-app text for Envol, always focusing on how digital channels work together for optimal results.

Tom Batting

CEO

Tom Batting is a Forbes 30 Under 30 entrepreneur and the founder behind Obby and Baluu, two high-growth platforms that were successfully scaled and acquired. Now leading VAQA, Tom helps ambitious businesses grow through AI-powered search visibility, process automation, and digital strategy. Passionate about building disruptive brands and creating standout user experiences, Tom brings hands-on experience and big-picture thinking to every project. Outside of work, he’s a proud father of four and a big fan of LEGO, snowsports, padel tennis, and discovering great food.

Stefan Boetcher

Head of PPC

Stefan is a PPC and Google Ads specialist with over a decade of experience, working with global clients ranging from start-ups to major corporations such as Expedia, One Fine Stay and others. He manages media budgets exceeding £120k per month in industries like events, luxury fashion, travel, and wellness. Stefan's expertise lies in creating tailored bid strategies, maximizing efficiency, and adapting to market changes to exceed client goals.

Frequently asked questions

We always make sure to speak with potential clients during an initial strategic workshop to understand what you are looking for and make sure it is something we can help with. From this initial workshop, certain outcomes are expected, such as identifying key objectives and potential challenges. We have a wealth of knowledge and expertise but sometimes we are asked for help outside of our expertise, but don't worry we can always recommend people in our network to help if we can't!

Vaqa works with a diverse range of clients, from ambitious startups to well-established businesses across various industries. Their clients typically seek innovative digital solutions, including web design, development, and branding, to enhance their online presence. Vaqa also partners with creative agencies, tech companies, and e-commerce platforms, offering tailored strategies to meet each client's unique goals. Their versatile expertise allows them to cater to businesses looking to scale, evolve their digital experience, or stand out in competitive markets.

We specialize in creating bespoke digital marketing strategies to boost your online presence and drive results. From SEO and Google My Business optimization to PPC ads that maximize ROI, we cover all aspects of digital marketing. Our experts excel in social media management, content creation, and email marketing, delivering comprehensive solutions to help your business thrive. Let us be your trusted partner in achieving your digital marketing goals.

Our Technical SEO services unlock your website’s full potential in search engines. We optimize key elements like site speed, mobile responsiveness, crawlability, and indexability to improve rankings. Through audits, structured data, and schema implementation, we fine-tune your site for better visibility and user experience, driving higher organic traffic and sustainable growth.

We’ve done this before and are always open to discussing it. While a small monthly retainer is necessary, we understand financial constraints and work closely with our clients to ensure we deliver a solid return on investment while accommodating their budget needs.

At Vaqa, we offer full website redesign and development services in collaboration with our trusted partner, Spurwing. Together, we provide a seamless experience from concept to launch, combining our expertise in digital strategy and design with Spurwing’s technical prowess. Whether you need a complete overhaul or a fresh build, we ensure your website is not only visually compelling but also highly functional, user-friendly, and optimized for performance. Our partnership with Spurwing allows us to deliver cutting-edge web development solutions tailored to your unique needs, driving both user engagement and business growth.

At Vaqa, we do offer fractional services such as Chief Commercial Officer (CCO), Chief Operating Officer (COO), or Chief Technology Officer (CTO), but these are typically tailored to the specific needs of each client. These roles are usually considered after completing an initial project, once we've developed a deep understanding of the client's business and goals. By offering these services on a fractional basis, we provide strategic leadership and expertise without the commitment of a full-time hire, helping businesses scale and achieve their objectives more effectively.

At Vaqa, we don't just advise – we roll up our sleeves and get deeply involved in the implementation of content production and technical changes. Our team is hands-on, ensuring that every strategy we recommend is executed effectively. From creating high-quality content to making technical adjustments on your website, we take an active role in bringing your vision to life. Whether it’s optimizing SEO, refining design elements, or managing content workflows, we leverage our team’s expertise to handle the details, driving real results and ensuring everything runs smoothly.

We don’t offer traditional marketing services like print advertising, public relations, or event management. Additionally, we don’t provide IT support, hardware maintenance, or software development beyond web and digital platforms. Services such as app development, custom software engineering, and cybersecurity are also outside our scope. Our focus is solely on digital strategy, design, and web-based solutions, rather than broader tech or offline marketing services.

Get in touch to find out more about what we can offer and how we can help your business.

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